Visualizing the audio experience

NPR

Visualizing the audio experience

Our challenge

  • Advertising Campaign Content
  • Photo

With podcasts continually growing in popularity, NPR seized the opportunity to expand their audio entertainment products, taking public radio to the next level in terms of cultural significance. As their programming expanded, they needed top-notch brand imagery to match the quality level of their audio content.

  • 4 Cities
  • 4 Remote Content Productions
  • 1000 Images Captured
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Our approach

Blink stepped in to create studio portraits of Podcast hosts, localized video promos for new programming, and coverage of important brand initiatives in markets all over the US. Blink planned and executed this project remotely from our Portland location and our NY headquarters - Blink Producers gave direction and feedback via a live stream. Digitech's on our local photo teams operated the stream so producers and client reps could view the shoot in real time, assuring the highest quality, hands-on experience - even when in-person participation was impossible.

When

2020

Where

Los Angeles, Washington D.C, New York, Atlanta

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Credits

  • Executive Producer

    Julia Sabot

  • Senior Photo Producer

    Sandra Whittington

  • Post-Production Supervisor

    Jazmin Chase